BDM CAMPAIGNS BUILT FOR AUTOMATION.

TRANSFORM YOUR DATABASE INTO A
LEAD NURTURING MACHINE

Power up your prospecting and leverage your database to it’s full potential using the system features you are already paying for in IRE BDM.

Our BDM Campaigns are built for automation and designed to drive human connection. From the prospecting essentials in our Base Bundle, through to completley tailored strategy and structure in our Bespoke Bundle, we’ve got you covered.

Why embrace automated email and SMS campaigns as a BDM?

Consider your database’s lead count. How many will you actively engage within the next year?

If your answer isn’t “all of them,” automated campaigns are your solution. Plus, you’re likely already investing in automation capabilities through IRE BDM. Maximise your investment by utilising your system’s full potential.

Can I create and manage campaigns on my own?

Certainly! If you have the time and expertise, we encourage you to take the reins.

However, if you’re pressed for time or prefer not to delve into campaign setup and system audits, our team is on standby to assist.

We excel at capturing your brand’s voice and crafting messages that truly connect with your audience. A brief 30-minute consultation with us is all it takes to get started—we’ll manage everything else, allowing you to concentrate on your core priorities.

What outcomes can I expect from automated BDM campaigns?

Success varies among agencies, influenced by their system usage and commitment to lead generation. However, with a focus on growth and effective tool utilisation, expect to see responses from warm leads within just 11 days of activating your campaign!

Curious about the experiences of our previous clients? Discover their stories here:

IRE BDM Campaign Banner

The BDM Campaign Bundles

Whether you just want to cover the basics or have a specific campaign in mind, we’ve got you covered.

BASE BUNDLE

$1320.00

The perfect base to power up your prospecting. Our Base Bundle combines expertly curated campaigns with seamless implementation for immediate impact.


Bundle Includes:

TWO Base Campaigns

  • New Management Enquiries Campaign
  • Private Owner Lead Capture Campaign

Each campaign includes seven customised email and sms templates, structured for 12 months of automated touchpoint communication to nurture your leads.

Campaign Customisation

  • 30-minute virtual meeting to understand your prospecting style
  • Agency marketing and promotion review
  • All campaigns are customised by our team, and ready for implementation

Campaign Implementation

  • Full campaign implementation into your IRE BDM account
  • System email signature optimisation to include your custom booking and social media links
  • IRE BDM Settings audit to ensure your system is personalised to the way you work
  • IRE BDM Referrer Links set up for your sales team and external referrers
  • 45-minute Campaign Onboarding Workshop to activate your automation with confidence

BESPOKE BUNDLE

Request Quote

Elevate your brand with campaigns designed for your unique voice. The Bespoke Bundle offers personalised campaign strategy, structure and templates ensuring your message resonates.


Bundle Includes:

Campaign Strategy Session

  • 1 Hour virtual meeting to understand your prospecting style
  • Agency marketing and promotion review
  • Map your client’s journey to listing
  • Create your bespoke Campaign Strategy

Bespoke Campaign Build

Your bespoke BDM campaigns will be designed to suit the target market, lead source, or practical use you have in mind.

Here are some ideas to get you started…

  • Sales Rep Referral Leads
  • New Homes Rep Referral Leads
  • Investor Education Series

Campaign Implementation

  • Full campaign implementation into your IRE BDM account
  • System email signature Optimisation to include your custom booking and social media links
  • IRE BDM Settings audit to ensure your system is personalised to the way you work
  • IRE BDM Referrer Links set up for your sales team and external referrers
  • 45-minute Campaign Onboarding Workshop to activate your automation with confidence

HOW IT WORKS

At The Efficiency Co, efficiency isn’t just in our name; it’s our promise.

Our process is streamlined into three clear steps, designed for fast, impactful results.

Experience simplicity and effectiveness that drives your business forward.

The 3 Simple Steps:
Campaign Consultation

Book a time with your Efficiency Consultant to discuss your prospecting style, points of difference, and campaign requirements.

Customation & Implementation

This is where the magic happens – Our team will customise your communication templates to suit your marketing message and take care of the full system set-up for you.

Onboarding Workshop

After we have efficiently implemented your new campaigns in IRE BDM we will host a 45-minute Onboarding Workshop with your team to activate your automation with confidence.

But we don’t stop there!

With every campaign implementation, we include a further 60 days of campaign support to help you make the most out of your new campaigns and IRE BDM account.

Why Choose Our Campaigns?

Elevate your prospecting with campaigns grounded in industry excellence and a deep commitment to genuine engagement.

Here’s why our solutions stand out:

Industry-Inspired Design
Our campaigns are conceived with the property management industry’s prestige in mind, ensuring we both maximise your database potential and uplift industry standards.


Deep Understanding
With our extensive experience in property management, we craft campaigns that foster real connections, steering clear of overwhelming your leads with unwanted spam.


Customised to Your Needs

Base Bundle: Jumpstart your prospecting with two expertly designed campaigns, tailored to echo your brand’s unique voice, providing a solid foundation for your marketing efforts.

Bespoke Bundle: For specific needs, we offer fully customised strategies, including personalised campaign structure and templates, to bring your unique vision to life.


Drive Genuine Connection
Our focus is on creating campaigns that encourage authentic interactions, moving beyond mere automation to create meaningful connections with your audience.

Don’t Let Automation Become Impersonal.

Discover how our BDM Campaign Bundles can transform your approach to prospecting. Check out our offerings and start making real connections today.

What our clients are saying…

Ashleigh Goodchild

Licensee / Director SOCO Realty & Founder PM Colelctive.

Our BDM Campaigns got a personal recommendation from Ashleigh Goodchild on her Podcast ‘The Art of Property Management’.

If I could give 10 stars I would!

Joe provided my business (currently in the startup phase) with an email marketing campaign. What he provided was so much more than I ever expected out of any email campaign. We also got a full audit of our website with suggested improvements and highlighted missed opportunities.

He clearly spent a lot of time understanding our business and tailored a very specific campaign to suit our ideal customer, we are so excited to roll it out.

I would highly recommend Joe and The Efficiency Co to anyone.

Shannon Welch

Co-Founder of Build On Me

I can’t recommend The Efficiency Co highly enough.

When it comes to industry knowledge, intelligent advice and great business strategy, you need not look further than Joe!

Emma Hutton

Director at Kevin Green Real Estate

I cannot recommend The Efficiency Co enough!!

I have had the pleasure of working with Joe for a few months now. Joe has assisted with my transition into a new role, providing with me mentoring and guidance that I will value for a long time to come.

The resources I have been provided are second to none but above all Joe is genuine, supportive and highly knowledgeable – Thanks Joe

Katrina Jones

Growth Manager at Professionals Geraldton

Joe is a fabulous human being to deal with!

He lives up to his name of being ‘efficient’ and something that would have taken me 3 months to ‘get around to doing’, he simply sorts it out from start to end.

We recently had him do our IRE BDM campaigns and he not only created it for me, he even went in the back end to activate it all which meant that we could start generating leads more quickly.

Perth Property Manager (Ash Goodchild)

Director at SOCO Realty & Founder of PM Collective

Inspect Real Estate Logo
If you are not using IRE BDM yet, its time to level up your tech stack!

Visit the Inspect Real Estate website to learn more about IRE BDM and what it can do for your agency. If you are not sure if this is the right solution for you, book a free 30-minute Coaching Call with Joe to discuss your agency’s tech stack and explore your opportunities.